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Kalasar

Replace your Meta ads agency with AI agents.

Kalasar agent Kal builds and runs your Meta campaigns, from creative to lead in your CRM. Marketing experts support implementation and performance.

  • Image & video ads
  • Landing pages
  • CRM: Kalasar or yours
How it works

20 minutes, no obligation, with concrete examples.

Kalasar Agent Kal
Autopilot
  1. Your brief

    New campaign for intro calls with financial accountants in DACH. Topic: e-invoicing. Everything else like the last campaign.
  2. Kal builds

    Kalasar creative: video ad “Do you own accounting or finance in an SME?” (German ad)Kalasar creative: “Nobody knows whether your ZUGFeRD file is actually valid.” (German ad)Kalasar creative: “Revenue above 800,000 euros? PDF invoices won’t be enough in 2027.” (German ad)
    Landing pageLead formBudget €50/day
    Adrianna (Kalasar expert) reviewed the campaign
  3. Live on Meta

    Campaign liveMonitoring around the clock
  4. Lead in your CRM

    Sandra Meierqualified

    Head of Accounting · 34 employees

    → handed to your CRM · 2 min ago

Leading companies trust Kalasar

  • ARAG
  • Allianz
  • RE/MAX
  • WWK
  • ALVA
  • Portmann Consulting
  • CliniLabs
  • Sygns
  • MeinFirmenwert
  • Zenit KI
  • InnoELTce
  • AXA
  • AI Biz Agents
  • FrachtPreis24
  • Flowers Software
  • Finanz Visions
  • Swoosh

The Kalasar Implementation Engineer

Done-with-you: a Kalasar Implementation Engineer works directly with your team, connects Kalasar to your AI tools, trains you and hands over. And is there whenever you need help.

  1. 01

    Set up

    The Engineer connects Kal to your existing AI licences.

  2. 02

    Train

    Your team learns to run campaigns from briefing to analysis themselves.

  3. 03

    Hand over

    You run the first campaigns together, after that your team runs them independently.

A typical agency wants to stay. We are built to make ourselves redundant.

The Implementation Engineer can be cancelled at any time.

The AI marketing engineers behind Kalasar

  • Nils Lehnert

    Nils Lehnert

  • Robin Dehde

    Robin Dehde

  • Philipp Diller

    Philipp Diller

  • Bünyamin Çolak

    Bünyamin Çolak

  • Adrianna Winnicka

    Adrianna Winnicka

  • Samuel Hefele

    Samuel Hefele

  • Piotr Lis

    Piotr Lis

Have already built software for

  • BMW
  • Bosch
  • Siemens
  • Henkel
  • Edding
  • Motius
  • Sygns
  • Deloitte
  • Creolytix
  • Kertos
  • EnBW Energie

How it works

Our agent Kal builds and runs your Meta campaign. You approve at the decisive points, Kalasar experts check the quality.

01

Kal understands

  • Customer data
  • Meta performance data
  • AI tools (Claude, ChatGPT & co.)
  • AI meeting assistants (Fireflies & co.)
  • Competitors

02

Kal builds

Kal uses its understanding to build campaign, creatives and landing pages.

Creative
Landing page
Lead form

03

Kal publishes

LIVE

Publishing, monitoring and reporting, around the clock.

Impressions48,200
Leads137

04

Kal optimises

Kal scales the top performers and optimises performance together with you.

A
B
C

B → winning message, scaling up

Kal stores the performance and knowledge and starts new creatives and campaigns together with you.

How Kalasar is different

The alternatives our customers usually weigh.

Effort

Do it yourself
Eats time next to the day job, especially on creatives
Agency
Expensive and slow, many loops
Kalasar
Kal builds and optimises end-to-end, you only approve

Know-how

Do it yourself
No marketing craft in the team
Agency
Does not understand your product and customers
Kalasar
Marketing experts by your side, your knowledge stays in the system

Result

Do it yourself
A few leads, but nothing predictable
Agency
Strong at the start, then drops – you hop agencies
Kalasar
Self-optimising – Meta on autopilot

What our customers achieve

Leading companies trust Kalasar

  • Flowers SoftwareB2B software

    −48%

    cost per lead

    The agency's ads ran unchanged for months and cost per lead stayed in the triple digits. Kalasar turns Flowers' sales calls into fresh video campaigns every week – cost per intro call has been cut in half.

  • Alva EnergieEnergy

    more intro calls at the same ad spend

    Commercial roof owners were considered unreachable on Instagram and Facebook. Kalasar tells the solar decision as a 30-second video from an owner's perspective – enquiries flow daily into the sales team's Salesforce pipeline.

  • The Signage GroupManufacturing

    −31%

    cost per lead vs. Google Ads

    Enquiries came only from ever-pricier Google search. Kalasar puts the finished product in the picture and ships new creatives continuously – qualified B2B leads now cost less on Meta than on Google.

  • AXAInsurance

    more qualified enquiries

    Google too expensive, Meta written off after one burned test. Kalasar targets trainee teachers six months before their coverage decision is due – nurturing turns the channel into a predictable pipeline.

  • HeidReal estate

    more valuation enquiries

    Inheritance, separation, sale – the occasions for a valuation can't be planned. Kalasar makes the occasion the hook and rolls the campaign blueprint out city by city: −30% cost per lead.

  • GantkeFranchise

    −40%

    cost per lead

    Many individual practitioners, none with the budget for their own campaign production. Kalasar produces the imagery once and localises it per location – real practitioner in the picture, own landing page, production only once.

See all case studies

Is Kalasar right for you?

Kalasar is built for companies with their own sales team.

  • Your sales team can handle more leads than your channels deliver today
  • Google Ads works but is capped – Meta is your next channel
  • Your marketing team wants to own its channels instead of depending on an agency
  • Your leads land directly in your CRM, ready for sales

Take a no-obligation look

In the intro call we look together at how Kalasar can work for you and how the start goes.

20 minutes, no obligation, with concrete examples.

Book an intro call